Steel City Interactive (SCI), creator of Undisputed, the first major boxing video game in over a decade, today announced the appointments of industry heavyweights Tim Coupe, as VP of Studio, and Clive Moody, as VP of Product Development.
Erstwhile Head of Studio Operations at EA Sports UK, Tim Coupe has an impressive track record of building studios and extensive experience in developing successful, global sports franchises.
Joining as VP of Product Development, Clive Moody has an outstanding record in the development and delivery of critically acclaimed multi-million selling franchises.
Ash Habib, Founder and CEO, Steel City Interactive said:
“Bringing leadership experienc
e from AAA Studios such as EA Sports and Codemasters is the next step of our growth, in our goal to become the world’s leading combat sports studio. I truly believe Tim and Clive will build on the success of Undisputed and drive us forward. I started the studio with no games industry experience, a scrappy underdog looking to make a mark. Now, with Tim and Clive here, it’s time to go pro.”
Tim Coupe, VP of Studio, Steel City Interactive added:
“My years at EA Sports and Codemasters have helped shape my experience of sports franchises. Sharing Ash’s vision for SCI and Undisputed, I believe we will create the definitive boxing video game franchise.”
“What Ash and the team have created is incredible. The ambition for going beyond what’s been achieved to date is genuinely exciting, and too good an opportunity not to part of helping shape and deliver.”